CAN (QC): Growing strawberries to increase independence

Although the COVID-19 pandemic has highlighted the issues of food self-sufficiency and dependence on imports, Ferme d'Hiver has already been thinking about the situation for nearly three years. Sensitive to the climate changes that are disrupting the agricultural world, the company has developed an innovative agrotechnological solution. This solution makes year-round, eco-responsible, and profitable market garden production viable.

By easily integrating with existing farm facilities and supply chains, Ferme d'Hiver is now tackling its primary goal: to replace 10% of Canada's strawberry imports within three years.

Local supply on a small and large scale
With such great ambitions, Ferme d'Hiver had to build its deployment strategy around the agricultural reality of Quebec. Thus, its agrotechnological solution can be adapted to the needs of market gardeners. Viable on a small scale, Ferme d'Hiver is also capable of carrying out industrial-scale projects.

In fact, the first Ferme d'Hiver is currently under construction in Vaudreuil. It alone will double the volume of strawberries produced in winter in Quebec.

Enjoying the taste of Quebec year-round is a wish that consumers have long cherished. Now that Ferme d'Hiver is starting to roll out, this dream will soon become reality. The Winter Strawberry is not only tasty but it is also grown locally and in an environmentally responsible manner. Without chemical pesticides and picked when ripe, it has the potential to steal the show in the grocery shop. Available from October to June, it will be available in many IGAs by the fall of 2021.

With its innovations, Ferme d'Hiver has everything it takes to become the ally of a Quebec that is more independent from fruit and vegetable imports.

For more information:
Ferme d'Hiver
www.fermedhiver.ca 


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