US (NY): The ability to pivot and keep supply helped us through the pandemic

Fluence recently hosted a webinar featuring two experts in the field to assist growers who are considering going vertical. Sharing his first-hand experience was Rob Laing, the CEO and founder of Farm.One–a successful Manhattan-based vertical farm, and joining him was Dr. Abhay Thosar, Fluence’s director of horticulture services. 

Farm.One grows rare and exotic produce year-round, mainly supplying the New York restaurant industry with edible flowers, herbs, and microgreens. The farm grows as many as 100 different plants at any given time, according to Rob. 

Because the pandemic ground the NYC restaurant industry to a halt, Rob said Farm.One was able to quickly and efficiently pivot to growing more consumer-friendly greens in response, opening a new revenue stream during a difficult time and saving his business from disaster. 

The Farm.One hydroponic growing environment is pesticide-free and uses Fluence RAZR LED lighting technology to deliver energy-efficient, targeted illumination to the plants. Additionally, Dr. Abhay’s horticulture services team works to ensure customers like Farm.One are supported every step of the way. 

Abhay notes that his group is uniquely qualified to support operations like Farm.One because they are technical experts as well as experienced cultivators. Fluence doesn’t merely sell the highest-quality lights, he adds, but rather offers a holistic solution, working with the customer to understand their objectives, assess their current lighting scenario, and discuss optimized lighting conditions.

Read the complete article at Fluence Science

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