“We’re a very young company, but we have big targets,” says Dmitrij Lipovskij, Founder and CEO of GreeenTech. “We would like to become a strong global partner for anyone looking for hydroponic systems. Next to that, we aim to produce as many GreeenBoxes as we can. Our goal is not only to sell a product and forget about it, but at the same time, we want to educate people. We want to highlight the current problems that are present in our food production.”
Tailor-made modular solutions
Currently, GreeenTech offers two different hydroponic technologies and one service. First of all, they have the GreeenBox, a modular hydroponic farm that is tailor-made in GreeenTech’s factory. Everything is developed in-house, such as HW hydroponic systems including water treatment, lights, special tanks, shelves, etc. Nonetheless, the IoT system is engineered by the in-house team as well. “During a one-year process of coding we have focused on the workability of the farm, focusing on an easy and fresh design that offers an intuitive experience for operators,” Dmitrij notes.
A part of the GreeenTech team on the Manifesto market Brownfield in Prague
'Stuck in the 70s’
Dmitrij refers to the Czech Republic as ‘Central Europe’ meaning that farming habits are somewhere stuck in the 70s. Therefore, GreeenTech’s goal is to showcase how farmers could manage farms more sustainably and effectively in terms of financing, growing, and quality.
He adds, “Our technology also fits companies who want to reward or encourage their employees differently. Once the technology is purchased, there are many extra benefits to it such as gadgets, fresh and local crops, plus positive PR for all workers.”
“Our IT tech partner is Siemens Czech Republic, who is a great partner. In the end, we’re able to make sure that our technology provides good service,” says Dmitrij. All development is done under one roof, with designers, software engineers and constructors included. Next to that, there’s a trial facility where all products are tested.
Showcase of the software
Something for everyone
As GreeenTech is a technology and growing company, customers are generally divided into two groups. Customers that want crops only are choosing HerbaShare. However, customers that want to run their own hydroponic farm will choose Urbanio.
Urbanio is a vertical shelf hydroponic indoor system. The company offers two designs: ‘industrial’ and ‘corporate’. The differences between these systems are primarily design and usage. Industrial designs are preferable for the recultivation of neglected cells or shops, whereas the corporate system is mostly provided for modern, well-designed office houses or companies that pay attention to sustainability goals.
A GreeenBox under construction in the factory shop
HerbaShare: The corporate design
GreeenTech also has hydroponic farms in Prague, which is called HerbaFabrica. Crops that are cultivated in these farms are distributed across Prague. Dmitrij adds, “Our customers receive a designed construction that supplies local and fresh crops weekly. We’ve also developed a platform of sustainability that reflects how much water, soil, and carbon footprint HerbaFabrica saves for Prague.
HerbaShare at a co-working office in Prague
Dmitrij had always been working in the technical field. However, once he moved to China he wanted to ‘improve humanity’ by coming up with a sustainable way of farming. Back in his home country, Dmitrij acquired a factory in the Czech Republic, specialized in producing technical containers and filters. After putting many puzzle pieces together, he moved back to Prague and set up a small team to start developing his farming technology with GreeenTech.
The company has been receiving many global requests, including a GreeenBox order for New Zealand farmers. GreeenTech will continue to represent its products, including at the EXPO 2020 in Dubai, targeting the Middle East region.