Infarm steps into its first Eastern European country, the Czech Republic. After launching in Japan this year, the Czech Republic is the 11th country that Infarm now serves with fresh and affordable produce.
Infarm has partnered with the country’s online supermarket Rohlik.cz and will cater to the area of the Czech capital Prague initially, followed by a nationwide roll-out. Rohlik customers can choose from Infarm’s Genovese basil, flat coriander, thyme, sage, dill, flat and curly parsley, chives, and green mint.
Daniel Kats, Executive Vice President Corporate Sales: ”At Infarm, we are constantly looking out for new market opportunities. Prague is a vibrant city with a lot of food lovers which makes it a great fit for our fresh and tasty produce. Launching with the largest online supermarket, we look forward to expanding further in the city and offering our products to consumers in Prague and beyond.”
In 2021, Infarm rolled out several new retail partnerships, with the German Bünting Group and EDEKA’s “Hessenring” distribution center in Germany, Kinokuniya, Summit, Dean&Deluca in Japan and expanded its partnership with Sobey’s in Canada. The vertical farming company is also building one of Europe’s largest urban farming facilities just north of London as a second location in the UK, and is going to open a new facility in Greve/Copenhagen, Denmark.