Italy: Aeroponic startup changes plans with €15M investment

LocalGreen, an Italian start-up born in 2019 that grows aeroponic salads, has changed plans. After the first test in the stores of Coop Lombardia, a production plant in Milan should have been born, with ad hoc packaging. Instead, the company has now decided that it will rise in the Pavia area, with a planned investment of 15 million. The launch of the first products in the spring of 2022, with several new features, as told by co-founder Paolo Forattini.

"We are planning a larger plant in the province of Pavia. The construction has started and the opening will be at the end of spring 2022. The production site will have an area of 6 thousand square meters and will be able to accommodate up to 6 modules: each module has a production capacity of 1500 square meters. We will initially produce 25 thousand envelopes per week, but the capacity will increase. Within the year we plan to double it." 

"When we went to Milan, the city forced us to choose a space without giving us the possibility to develop quickly. We came up against the difficulties of infrastructure, for example, the availability of electricity and logistics. For that reason, we chose an alternative route. The project includes a shed is equipped with a photovoltaic system, both on the roof and in a surrounding area that can produce up to 40% of the energy consumed." 

"The choice of the plant's location was also made to make logistics as efficient as possible. We rely on an external fleet, to have more flexibility. We foresee a daily shipment of the product. And as we call ourselves LocalGreen, we will never distribute 150 km away.' 


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