Grobrix, a Singapore-based agtech company and supplier of modular edible green walls has just installed its second farm wall at Shell's Singapore headquarters in collaboration with JLL, a Real estate company.
Each edible wall is about 3m long and 2m high and for a high turnover volume crop like lettuce, Grobrix can deliver 25-30kg a month per wall. However, this really depends on the customer's choice of crop.
Mathew is seen at the left with some happy users
"We love dropping by each week to grow with team Shell and promote sustainable farm practices, highlight Singapore’s food security issues along with the benefits of enjoying fresh farm-to-table produce. Thumbs up!" Mathew Howe, Founder and CEO of Grobrix says.
Besides growing food and engaging staff during the weekly harvests, the walls are also placed for decorative purposes. Mathew gives away that Grobrix is working with a number of multinational corporations such as Channel New Asia (a newsgroup), Bain & Company (A business management consultant), MediaMonks (A digital marketing agency), LinkedIn, Millennium and Copthorne hotels and many more.
“We only launched at the start of the year and the customer feedback has been very encouraging! At Grobrix, we are on a mission to paint the town green. We look to encourage, enthuse, empower and educate urban communities to establish a deeper connection with their food source. Our concept is simple and fresh. We are farmers. We just do the farming at your place rather than ours. We bring the farm, and the farmer’s market straight to your doorstep to make everyone fair-weather farmers!” Mathew shares contently.
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Mathew Howe, founder and urban farmer