Sprouting a culture for the next generation of conscious consumers through microgreens

Jesah Segal is on a mission to raise health consciousness. He is the Owner-Operator of Sprout Culture, an urban farm that grows organic microgreens in Asheville, North Carolina. Jesah grew up in the culture of his parents' greenhouse located in southern California, where they ran a sprout and microgreen business. This culture emerged out of his parents' celebration of living foods and the life-giving powers they provide.