Kalera announces the distribution of its ultra-clean, non-GMO, leafy greens to 40 Trader Joe's locations throughout Texas. All varieties are grown at Kalera's Houston facility, emphasizing its commitment to providing locally grown produce to urban areas with traditionally short growing seasons.
Texas-based Trader Joe's shoppers can find Kalera's leafy greens in Krunch, Butter, and Frisée whole-head-sized varieties in the produce aisle for $2.99 MSRP.
Kalera's current distribution includes grocery retail stores across the United States and internationally. Kalera products are also sold in Kroger locations in Houston and Dallas metropolitan areas and H-E-B locations throughout Texas.
"The Trader Joe's consumer base is undeniable, as the store is well-known for its low prices on quality, exclusive foods," said Kalera's President and Chief Executive Officer Jim Leighton. "At Kalera, we pride ourselves on innovatively growing nutritious, affordable, and accessible greens, making our expansion into Trader Joe's an excellent decision for our consumers."
"Our Houston facility continues to triumph in the regional produce market, providing clean greens that are directly put into the refrigerators of Houston residents," Leighton said. "While we are a company that thinks globally, we act locally and understand that change begins at home."