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Agrotools launches innovation hub in São José dos Campos

Agrotools, a technology and intelligence company for agribusiness, announced it is establishing an agribusiness innovation hub in the Brazilian sector of São José dos Campos (SJ). The hub will bring together leaders and innovators in the Agritech sector, encourage collaboration and help pursue creative solutions, including environmental, social, and governance factors for agribusiness. The whole world (including the US) will be positively impacted by the technologies derived from the hub. 

“I know that our new innovation hub will help expand and further develop the agribusiness sector,”  said Sergio Rocha, CEO of Agrotools. “The future of agriculture will be comprised of data, algorithms, satellites, and intelligence. To optimize the agri-food system, guarantee production and help solve the challenges of food production, farming will increasingly be more connected with algorithms than with machinery.”

The São José dos Campos Technological Park is one of the main innovation and entrepreneurship complexes in Brazil, much like a South American Silicon Valley. “The headquarters of innovation in Brazil is in São José dos Campos, as it is home to several universities and technology parks in the region, important for the development of the agribusiness chain,” added Rocha. 

São José is the Brazilian junction between applied technologies and air/space travel, with many global innovators active within the community - companies such as Embraer and Visiona, even Elon Musk’s SpaceX. Agrotools makes use of satellite imagery as a data source for its analyses for agribusiness players, bringing scalable and accessible innovation to the sector. By supporting the development of new start-ups within the agro hub, opens up M&A opportunities for Agrotools in the future. 

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