Jeffrey Orkin from Greener Roots Farm in Nashville, Tennessee, started from humble beginnings: from growing in his apartment to a sprawling 10,000 sq ft greenhouse and 6000 sq ft indoor farm. In the video below, Jeff shares his secrets to success, including tackling challenges with system design, remote staff management, and volunteer programs. Thanks to automation, cleanliness, and pest management in his thriving microgreens farm, Jeff's story teaches the value of investing in staff, adapting to change, and embracing failure.