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New managing director in charge of PECO's substrate companies

Effective from the 1st of February 2025, Ted Vollebregt has been appointed as managing director of PECO's substrate businesses Lensli Substrates, MEEGAA Substrates, and Free Peat by the Board of PECO.

Toine Schipper (left), Ted Vollebregt (middle) and Frank Meeuwisse (right) pictured in the Lensli office at Bleiswijk.

Board member Toine Schipper explains: "Building, expanding, and growing have been key for the last few years, and we are now a serious market player with four production sites in the Netherlands, locations for raw materials and production in the Baltic States, Portugal, and India, as well as a strong market position. Considering the current market challenges and future developments, we felt that reinforcement was necessary—in terms of leadership, strategy, integration, and ongoing professionalization and growth. Happily, we have found the reinforcement we were looking for in the person of Ted Vollebregt."

In welcoming Ted Vollebregt, PECO has secured an experienced and enterprising leader. Ted is well-known within the substrate world, and since the 1990s, he has been operating at the board level within the international raw material trade and substrate industry.

Ted Vollebregt discusses his appointment as managing director: "I am thrilled by the new developments and innovations in the horticultural sector and well aware of the major challenges facing the substrate industry and our customers alike. I am excited to have been approached for this responsible role and look forward to enhancing PECO's sales and production businesses and improving our market position going forward."

Board member Frank Meeuwisse adds: "The appointment of Ted Vollebregt as managing director aligns perfectly with the strategy and ambitions of PECO Holding. We aim to secure a healthy and successful future by working closely together and with our customers. With Ted at the helm, we can ensure the ongoing growth of our group through the development of innovative and durable substrates. This will enable us to serve the market even better and maintain a strong position."

For more information:
MeeGaa Substrates
[email protected]
Publication date: