ICA Kvantum Märsta has chosen Swegreen's in-store growing system. Swegreen's Saga Medium installation will be commissioned in spring 2026 and will produce same-day-fresh salads and herbs directly in-store, year-round. The investment gives the store local production with consistent quality, strong flavour, and a lower climate impact.
© Swegreen
"When we laid out our strategy for our refresh and investment in fruit and vegetables, Swegreen's in-store growing became the obvious choice. Stable operation, high productivity and clear scalability mean we can take our investment further — while strengthening our offering with a climate-smart solution for our customers," says Conny Holmlund, retailer at ICA Kvantum Märsta.
"As more and more stores choose our technology as the next step in their development, we see a clear shift towards local production as an integrated part of the store's offering," says Anders Eriksson, CEO of Swegreen.
© Swegreen
Sweden remains heavily dependent on vegetable imports, particularly in winter. With Swegreen's system, ICA Kvantum Märsta gains access to fresh vegetables year-round. The system eliminates transport, uses no pesticides, and reduces water consumption by up to 99% compared to traditional farming.
Swegreen sees a growing market for in-store growing as consumers demand sustainability, quality, and transparency. The technology can be integrated into grocery stores, hotels, larger workplaces, and municipal operations. "Just as bakeries became a natural part of the store environment, we now see how in-store grown vegetables are taking their place and changing perceptions of freshness, quality, and sustainability," says Anders Eriksson, CEO of Swegreen.
For more information: 
Swegreen
Anders Eriksson, CEO
[email protected]
www.swegreen.se
Swegreen installs in-store growing system at ICA Kvantum Märsta
