Bowery Farming today introduced Baby Rabe, the next release in its ‘Farmer’s Selection’ product category, which first launched in stores in January 2021.
Baby Rabe is now available through the end of December 2021 in Whole Foods Market locations throughout the Mid-Atlantic region, as well as in select local New York City and Mid-Atlantic (MD, PA) independent retailers.
“Bowery’s R&D team works year-round to uncover flavor-packed Protected Produce and bring new and exciting culinary experiences to consumers,” said Katie Seawell, Chief Commercial Officer at Bowery Farming. “The Farmer’s Selection category emerged as a way to let consumers in on our R&D discovery process, bringing the thrill of uncovering a new ingredient at your local farm stand to the grocery store. Earthy and autumnal Baby Rabe quickly became the front-runner for our final release of 2021, adding the perfect depth to soups, slow braises, holiday sides, and more.”