Valleyview Consumers Co-op is pleased to announce a strategic partnership with Real Garlic owners Kendra and Mark Custance to provide locally grown produce to southwestern Manitoba year-round.

Valleyview Consumers Co-op Ltd. entered into a lease-to-own agreement with Mark and Kendra Custance. They will operate a Growcer unit at their farm near Pierson, Manitoba, providing products under Real Greens. This collaboration aims to enhance the local business ecosystem, deliver value to our members, and strengthen our commitment to the community.

Made in Canada and featured on the Dragon’s Den television show, the Growcer hydroponic vertical farming unit will produce roughly 34,000 heads of lettuce annually and use 90% less water.

Valleyview Co-op General Manager Greg Gill: “We can reduce the environmental impact from shipping and warehousing to ensure our members receive the freshest product grown at home in Manitoba. This partnership creates part-time employment and should minimize weather and logistical issues, creating a consistent product supply with minimal impact on pricing.”